5 Methods of Using Technology to Sell Real Estate Part 1

When you consider all of the methods to communicate with people over the Internet and ways to use it to sell a house or a piece of property, the considerations are staggering.  Consider this fact: The National Association of Realtors reported the results of a survey that showed a whopping 80% of the people that are looking to buy a piece of property today, start looking online first.  Now, that should indicate to you that if you are in the real estate business and you are not using online tools and are not “tech savvy” you may want to consider the option of giving yourself an upgrade.

So, over the course of the next 4 or 5 blog posts, I am going to share with you even more creative methods of using technology to market and sell real estate while getting those exclusive real estate leads.  Ideas that I didn’t even think about considering the fact that I’m scratching my head every day, trying to figure out how to expand this subject.

Staging a House When it is Not Staged

In this posting I’m going to show you how to stage a house over the Internet that is not staged.  In order to do this, though you will need a halfway decent graphics editing program, but bear in mind that if you are running a real estate office, you may want to consider either buying one of these programs ( which is not the best way to do this) or outsourcing this work ( the better way of doing it) . The reason why I say that outsourcing is the netter way of doing this is because, even if you buy the necessary software to do this, which is kind of expensive, you will still need to learn how to use it.  Adobe Photoshop, which is the industry leader in photo altering technology, will run you about $700, while its immediate competitor, Corel Paintshop Photo Pro will run you right around $300.   As I said earlier, you will need to take the time to outsource this work if you don’t know how to use these programs or have the time to learn them.

Once you either find someone or get the software, you can then alter a totally naked room of any house by putting furniture into the rooms that wasn’t even there.   The best scenario would be to have the rooms completely bare when you take the photographs of them originally.  This will reduce the amount of work that you will need to do.  Once you take the pictures of the rooms, it is a very simple step to add the furniture that you want from the room.

Clip art and Photography packages abound on the Internet wherein you can download or buy pictures of furniture to fill in these rooms.  However, I am all for outsourcing this work dirt cheap.  One of the best places for finding people to do this type of work is at Fiverr (www.fiverr.com) wherein you can hire just about anyone to do anything for $5.00.

In my next post, I’m going to show you how to use mobile devices to sell houses and properties